Nick Cox leans back in his chair to reflect for a moment before answering how important winning is on the back of Manchester United's Under-18's Premier League North title.
'I won't be a success in my role if I've got a shelf full of trophies, no one will care in the long run,' Cox, United's academy manager, tells Mail Sport.
'I will be defined by the amount of young players that we support to reach their full potential, play in our first team, or go and play across the leagues. We've got a brilliant track record of doing that.